It seems like a match made in heaven for Brooks Brothers to snag Zac Posen as their Creative Director. The brand that is almost two centuries old is in certain need of a modern twist, and this is where Posen will come in. Designing for the women’s and accessories collections, Posen’s Creative Director position is sure to push sales up as these collections count for a mere twenty per cent of sales.
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Mostly known for their preppy men’s collection, Brooks Brothers are thrilled to have Posen aboard as he understands the brands heritage and future direction. Posen’s first collection will debut for spring summer 2016.
Images via news.instyle.com and nypost.com